Don Meyer argued that Complacency is the fore-runner of Mediocrity. you can never work too hard on Attitude, Effort or Technique. No matter how good you are, you can be Better, no matter how much award you have and attained, there is still more you can be and achieve. The most provoking of them is Businesses becoming extra complacent, especially here in Monrovia City, Business Owners wake up tired to improve, to do better and be better than yesterday. This menace generally amazes me, sometimes it sparks bits of Laughter. This is why; one thing I know to be true is that Human needs are insatiable, People will always have needs and its businesses and entities that should or are required to provide solutions for these needs through humans who run them. another thing I know to be true is that human needs evolve with time, and solutions should evolve as well. for example, the Challenges of communication 30 years ago, is not what it is today, so if you run a communications company today since 30years ago, your solutions have evolved into something relevant today. the same goes for every industry, as a business if you are not willing to evolve and adapt new approaches, if you are unwilling to learn and improve your solutions, your solutions will become obsolete and you will lose relevance in your industry and society. I also know that there are thousand of solutions in the market in different shapes, sizes and value proposition, so if you don't get noticed, no matter how good your solution is, people who should will not know about your solution. Another thing I know to be true, is that the Goal of a Business should be to solve a problem in the society for a fee; and for continuity purpose, this Business must grow.